Author: SAMIHA
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Hey there, fellow curious minds and empathy enthusiasts! Are you passionate about understanding people, solving problems, and making digital experiences… Read more
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A few years ago, I watched my grandma try to order groceries online for the first time. She squinted at… Read more
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UX Research, or User Experience Research, is all about understanding the people who use a product or service so it… Read more
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Let’s be honest — we all love the idea of sitting down with real users, asking thoughtful questions, and uncovering… Read more
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In recent years, the demand for UX Designers has evolved dramatically. From tech giants to small startups, the need to… Read more
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Hi there, this post is in continuation of our case studies series. If you’ve ever fumbled with a confusing hospital… Read more
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Ever walked into a store (or, more likely these days, landed on a website) and just knew it was designed… Read more
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Ever wonder why some products just click with you, while others leave you scratching your head in frustration? Often, the… Read more







